EAB

MARCH 31, 2023

How to personalize marketing to business candidates effectively Personalization should begin with your marketing materials, which often serve as early touchpoints for potential applicants.

Adult education 52

Adult education Application Access Accessibility 52

EAB

NOVEMBER 15, 2022

difference in response to application rate generated by paid search vs. Facebook. -->. For example, EAB testing shows that Facebook and Instagram only generate a responder application rate of 1.2%. For example, EAB testing shows that Facebook and Instagram only generate a responder application rate of 1.2%. Fiscal Year 2022.

Application 52

Application Teaching Equity Adult education 52

EAB

NOVEMBER 7, 2022

For the 2022 cycle, law school applications are down. Even more notably, applications from diverse and high-scoring LSAT candidates are down , making curating an your ideal law class a daunting task. As the number of law school applications tapers off, competition for highly sought-after prospects is becoming fiercer.

Application 52

Application Teaching Equity Higher education 52

EAB

APRIL 25, 2023

One factor making it more difficult to recruit graduate and adult learners is the rise of “stealth shopping.” Stealth shoppers Stealth shoppers are the prospective students who are unknown to your institution until they actually submit an application.

Adult education 52

Adult education Faculty Application Administration 52

EAB

APRIL 24, 2023

While many institutions follow a robust yield playbook for their undergraduate programs , I’ve found this isn’t always the case for graduate and adult education programs. Here’s how one university generated a 71% admit to enrollment rate Adults need reminders, too. Try these 4 strategies. Try these 4 strategies.

Financial aid 52

Financial aid Communication Adult education Faculty 52

EAB

OCTOBER 17, 2022

While the prospective student gender was expected in a known female-dominated field, the applicants’ nautical affinities were a surprise, and helped the college pivot its creative strategy. Current Tactics Aren't Reaching Prospective Graduate and Adult Learners. -->. of adult learner applications are stealth applicants. -->. -->.

Teaching 52

Teaching Database Application Communication 52

EAB

AUGUST 7, 2023

Professional and Adult Education Adult learners are a unique audience whether they are served through traditional graduate programs, non-credit offerings, degree completion programs, or short-format credentials across on-campus, online, and hybrid modalities.

Mental health 52

Mental health Higher education Adult education Retention 52

EAB

JUNE 27, 2023

Graduate and adult education programs also diversify university revenue , at a time when institutions need the additional revenue to best execute on their missions. A great example of this is my team’s work with the University of Central Florida and 11 other institutions through the Progresando Initiative.

Faculty 52

Faculty Adult education Student services Graduate student success 52

EAB

SEPTEMBER 22, 2023

This leaves enrollment executives wondering 1) whether international applicants will get to campus, 2) how they can sustain their online enrollment targets, and 3) how to offset that risk with domestic students. Stealth shopping behaviors increased 300% from 2012 to 2022. But why does it seem so hard to find them?

Application 52

Application International student Higher education Adult education 52

EAB

NOVEMBER 3, 2022

But this is easier said than done, given these pitfalls in our current practices: What happens between inquiry and application? of students saying they relied heavily on a resource, 2019-2022. ISIRs with no admissions application. Participants in GED and adult education courses. Trends in from-home sources. %

Community college 52

Community college Communication Application Student success 52