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Report: Journalism Jobs to Decrease in Years to Come Due to Industry Decline

Diverse: Issues in Higher Education

More than a third of journalism jobs will be lost 2002-2031 from decades of decline primarily due to newspaper downsizing and closures, a Georgetown University Center on Education and the Workforce (CEW) report found. Journalism and communication majors see moderate financial payoffs compared to other majors, the report found.

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Adult learners: Who they are & what they want from college

EAB

Given this cost-consciousness, it’s critical that leaders of adult-serving programs clearly communicate information about tuition, fees, and financial aid and scholarship opportunities. These students may also face financial impediments from their prior higher ed experience, such as student loan debt or lingering bursar holds.

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4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

For example, marketing leaders will work to ensure their teams have the AI literacy to create content, analyze data, and automate communication, thereby expanding team capacity. By 2031, Gen Z will be 60% of the adult learner market. Your marketing messages will need to speak to Gen Z’s mindset, priorities, and needs.

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Our top five lessons on lead generation for graduate and adult programs in 2024

EAB

By 2031, about 60% of adult learners will be Gen Z. Since Gen Z are digital natives, they expect much more from digital communication than millennials. Recommended Resource Build a wide array of lead generation sources Complete our toolkit to determine if you are using your lead sources to their fullest extent.

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The top 5 ways prospective graduate and adult learners are finding your programs

EAB

And the portion of adult learners from Gen Z is expected to grow to 60% by 2031. Start by auditing your emails Our Adult Learner Recruitment experts expect email to play an increasingly important role in communication in the years to come. By 2024, 31% of the adult learner market will be Gen Z. Struggling to recruit adult learners?