Remove Adult education Remove Application Remove Communication
article thumbnail

Adult learners’ application behavior is changing—here’s how

EAB

Blogs Adult learners’ application behavior is changing—here’s how Insights from our new survey of 3,800+ graduate and adult learners As the demographics of prospective graduate students and adult learners change, so do students’ application preferences and behaviors.

article thumbnail

To design microcredentials that meet student needs, follow these 3 steps

EAB

Rather than trying to build many types of microcredentials all at once, they focus on one specific application of the value of microcredentials. Examples include Public Speaking, Science Communication and Storytelling, and Leading Remote and Hybrid Teams. These badges help students validate their skills for employers.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Are you losing grad and adult enrollments at the last minute? Try these 4 strategies.

EAB

While many institutions follow a robust yield playbook for their undergraduate programs , I’ve found this isn’t always the case for graduate and adult education programs. Here’s how one university generated a 71% admit to enrollment rate Adults need reminders, too. Try these 4 strategies.

article thumbnail

How to recruit specialized business students and grow non-MBA enrollment

EAB

And that’s especially true today: according to GMAC, there have been an increasing number of applications to specialized business master’s programs, while applications to MBA programs have been declining. Explore our research on adult learner motivations and behaviors. Do you offer internship or fellowship opportunities?

article thumbnail

How to engage more community college prospects amid the “great opt-out”

EAB

Source: EAB analysis of American Community Survey data. When I worked in enrollment management, inquiries were one of the most difficult categories of students to capture and communicate with. But this is easier said than done, given these pitfalls in our current practices: What happens between inquiry and application?

article thumbnail

Adult learners: Who they are & what they want from college

EAB

Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below. Get more information For more on recruiting adult student populations, including graduate students, subscribe to the Professional and Adult Education Blog.

Bursar 105
article thumbnail

How to use marketing to engage program-switchers

EAB

To give our partners more insight into this audience, we recently conducted an analysis of the behavior of more than 4,400 students across 18 Adult Learner Recruitment partners to learn whether, and how often, students change their program of interest between filling out a lead generation form and completing an application.