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Adult learners: Who they are & what they want from college

EAB

Blogs Adult learners: who they are and what they want from college Across the last few years, colleges and universities have increasingly prioritized adult learner enrollment to offset declining undergraduate enrollment and diversify revenue streams.

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Prospects are tired of your advertisements. Organic social media can change that.

EAB

Blogs Prospects are tired of your advertisements. Tips to guide your professional and adult education unit through developing social media content for today's market Digital marketing, despite its potential to reach more customers than any other type of marketing, is seen by most consumers as distracting, intrusive, and inauthentic.

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To design microcredentials that meet student needs, follow these 3 steps

EAB

Blogs To design microcredentials that meet student needs, follow these 3 steps Professional, continuing, and online education (PCO) units are facing pressure to quickly stand up microcredential offerings. Examples include Public Speaking, Science Communication and Storytelling, and Leading Remote and Hybrid Teams.

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Are you losing grad and adult enrollments at the last minute? Try these 4 strategies.

EAB

Blogs Are you losing grad and adult enrollments at the last minute? While many institutions follow a robust yield playbook for their undergraduate programs , I’ve found this isn’t always the case for graduate and adult education programs. Try these 4 strategies.

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Design strategy for continuing and professional education at the University of Texas at Dallas

EAB

Blogs Design strategy for continuing and professional education at the University of Texas at Dallas August 9, 2023 Lance K. Both were excellent resources in the realm of continuing and professional education. See the fellows' blogs from the capstone projects Lance K.

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How to engage more community college prospects amid the “great opt-out”

EAB

How to engage more community college prospects amid the “great opt out”. As the number of traditional-aged students continues to decline, community college leaders must focus on enrollment and recruitment strategies within their control. Source: EAB analysis of American Community Survey data. Trends in from-home sources. %

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How to recruit specialized business students and grow non-MBA enrollment

EAB

TIP 2: Clearly establish and communicate your “return on education”. I always use the term “return on education” rather than “return on investment” because it implies more than just monetary stakes. The 3 big bets university presidents and provosts are placing on graduate and adult learner enrollments. December 7, 2022.