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At a time when the Latino population in the United States is growing and students are still facing daunting obstacles, Excelencia in Education is recognizing nine institutions for their clear and decisive commitment to Latino student success with the Seal of Excelencia. It enrolls roughly 43% first-generation Latino students.
Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below. Get more information For more on recruiting adult student populations, including graduate students, subscribe to the Professional and AdultEducation Blog.
While many institutions follow a robust yield playbook for their undergraduate programs , I’ve found this isn’t always the case for graduate and adulteducation programs. Our Adult Learner Recruitment team has found that setting at least two deadlines to drive early enrollment, deposit, or registrant activity works best.
Source: EAB analysis of American Community Survey data. When I worked in enrollment management, inquiries were one of the most difficult categories of students to capture and communicate with. Participants in GED and adulteducation courses. Referrals from social services agencies and community-based organizations.
Examples include Public Speaking, Science Communication and Storytelling, and Leading Remote and Hybrid Teams. Florida International University (FIU) allows undergraduates to complete an assessment to earn a badge that demonstrates a specific skill they acquired in their undergraduate coursework.
TIP 2: Clearly establish and communicate your “return on education”. I always use the term “return on education” rather than “return on investment” because it implies more than just monetary stakes. The 3 big bets university presidents and provosts are placing on graduate and adult learner enrollments. December 7, 2022.
. --> 0 + districts joined EAB Collaboratives last year --> --> 0 % of participants would strongly recommend Collaboratives to other districts --> --> 0 + districts in the District Leadership Forum --> Successfully address root causes of student behavior through expert-guided workshops Guided Workshops Guided workshops with peers working through a (..)
However, many leadership teams struggle to define what makes their institution unique, let alone communicate a clear message that helps a prospective student choose their institution over another. We aspire to be the trusted advisor and first place you turn when new opportunities or priorities emerge.
One of the reasons I love working with our partners to grow their graduate, online, and adult enrollment is because their programs are the center of higher ed’s mission and margin. Graduate and adult-serving programs provide the career-changing opportunities that can improve the lives of entire families.
This marks the first time respondents have listed financial aid and scholarships as their top criteria since we began surveying adult learners in 2019. And about half (49.5%) of surveyed students indicated they are willing to spend no more than $15,000 annually on their education. Organic social media can change that.
For example, marketing leaders will work to ensure their teams have the AI literacy to create content, analyze data, and automate communication, thereby expanding team capacity. As those students matriculate into our graduate and adulteducation programs, we will need resources in place to support them.
Their communication with prospects was sent on a pre-determined schedule and standardized, rather than responsive to student behavior and motivations. For law school enrollment teams that are limited by size, time, and/or resources, being efficient and effective is crucial to their success. Ready to find out more?
I've been with the firm for about a year now and prior to joining EAB, I was a practitioner on campus with over two decades of experience in enrollment management, marketing, and student success positions. Interestingly though, we also found that email still remains a tried and true communication channel. BD: Great. BD: Right.
The art of graduate and adult learner recruitment is in taking data and using it to inform specific, and potentially transformative decisions about campaign messages, creative strategies, and communication plans. For example, one of the large public schools we work with is looking to grow their graduate education program.
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