article thumbnail

The 4 biggest challenges facing graduate and adult education programs, according to presidents and provosts

EAB

The 4 biggest challenges facing graduate and adult education programs, according to presidents and provosts. As undergraduate enrollment and net tuition revenue continue to fall, university leaders are doubling down on graduate and other adult-serving programs as a source of enrollment and revenue. Download the white paper.

article thumbnail

Meet Your New Graduate and Adult Learner

EAB

EAB’s Adult Learner Recruitment team surveyed more than 3,800 graduate, online, and adult degree completion students about their preferences, needs, and behaviors. Here are four trends to know about your next generation of adult learners.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 3 big bets university presidents and provosts are placing on graduate and adult learner enrollments

EAB

Here are some of the areas that university leaders are focusing on to increase revenue from graduate and adult-serving programs, according to our survey. Download the white paper. As institutions increasingly rely on net tuition revenue from graduate and adult-serving programs, enrollment goals for these programs are increasing.

article thumbnail

We asked 3,800+ graduate and adult students about their program preferences. Here’s what they shared.

EAB

Read on to see what your current and future adult learners shared about these topics. Download the full survey findings Student interest in online programs varies significantly by segment During the earlier part of COVID-19, we saw an extreme shift toward online as institutions were forced to move programming online.

article thumbnail

4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

As those students matriculate into our graduate and adult education programs, we will need resources in place to support them. Get insights on student behaviors and preferences from our survey of 3,800+ graduate and adult learners. Your marketing messages will need to speak to Gen Z’s mindset, priorities, and needs.

article thumbnail

5 career services to support your professional and adult learners

EAB

Download our latest report to understand evolving student behaviors—and what they mean for your enrollment strategy. The more you can highlight not only the availability of these services but also the impact they have had on current students and alumni , the better positioned you’ll be at standing out in this crowded market.

article thumbnail

Here’s how to engage your alumni and facilitate lifelong learning

EAB

Get our most recent survey of 3,800+ graduate, online, and adult students to understand evolving student behaviors—and what they mean for your enrollment strategy. Ready to find out more?