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EAB
DECEMBER 5, 2022
The 4 biggest challenges facing graduate and adult education programs, according to presidents and provosts. As undergraduate enrollment and net tuition revenue continue to fall, university leaders are doubling down on graduate and other adult-serving programs as a source of enrollment and revenue. Download the white paper.
EAB
DECEMBER 1, 2023
Infographic Meet Your New Graduate and Adult Learner Insights from EAB's Survey of 3,800+ Prospective Students The proportion of adult learners from Gen Z is expected to double in the coming years, from 31% of the adult learner population in 2024 to 60% of adult learners in 2031.
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EAB
OCTOBER 3, 2023
Blogs We asked 3,800+ graduate and adult students about their program preferences. Some of our most interesting—and surprising—findings came when we asked students about their interest in online programming, schedule preferences, and willingness to consider alternative credentials. Here’s what they shared.
EAB
DECEMBER 7, 2022
An unfavorable labor market, the rise of distance education, and, of course, a global pandemic, spurred much of this growth. Now, for the first since 2013, graduate enrollment has declined, according to National Student Clearinghouse projections. Download the white paper. Explore the full survey findings. Ready to find out more?
EAB
DECEMBER 27, 2023
Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium. But student behavior is changing—and marketers are taking note.
EAB
NOVEMBER 6, 2023
Blogs 5 career services to support your professional and adult learners Build these services to aid your current students and stand out to prospects Career services are going to be especially important to your graduate and adult students in 2024. Read on for ways to support your adult learners through career services.
EAB
OCTOBER 19, 2023
Blogs Here’s how to engage your alumni and facilitate lifelong learning 8 tactics to benefit your alumni—and recruit more adult leaners Professional, continuing, and online leaders too often overlook one of the most fruitful recruitment pools: alumni, many of whom are excellent candidates as adult learners.
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