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But as my colleague Ed Venit described , studentsuccess efforts for graduatestudents and other adult learner populations often lag behind those at the undergraduate level. This blog will outline steps your university can take to best support this population.
Especially at the graduate level, total annual tuition can fluctuate based on the number of credit hours that students complete. StudentSuccess and Retention. Given the professional and personal obligations graduatestudents often balance with coursework, GEM plans should include studentsuccess structures and resources.
One of the reasons I love working with our partners to grow their graduate, online, and adult enrollment is because their programs are the center of higher ed’s mission and margin. Graduate and adult-serving programs provide the career-changing opportunities that can improve the lives of entire families.
Mental health challenges among Gen Z students have been well documented. As those students matriculate into our graduate and adulteducation programs, we will need resources in place to support them. Marketers will need to understand mental health drivers and message that in student outreach.
Regardless, they should be cross-functional and made up of individuals from across the institution who are both stakeholders and decision-makers in graduate enrollment and graduatestudentsuccess. Without these elements, a graduate enrollment management plan may lack the necessary information to be truly successful.
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