EAB

AUGUST 1, 2023

Blogs 4 Things You Need for a Successful Graduate Enrollment Management Plan My colleagues at EAB have conducted several surveys to learn about the state of graduate enrollment management over the past few months, and the results have been revealing. Try these 4 strategies.

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EAB

JANUARY 30, 2023

With this increased focus on adult learner enrollment should come a growing emphasis on adult learner success. Surveyed adult learners consistently identify student support services as an important factor when making an enrollment decision. adults are diagnosed with ADHD—up from 3.41% in 2007.

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Adult education Mental health Graduate student success Student success 52

EAB

OCTOBER 14, 2022

And undergraduate enrollment—our pool of future graduate students—declined 12.4 External forces such as these are just one reason why a GEM plan is critical to the success of graduate programs. Graduate enrollment plans will not be successful without structured marketing efforts aligned to the objectives of the GEM plan.

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Graduate student success Financial aid Retention Student success 52

EAB

JUNE 27, 2023

One of the reasons I love working with our partners to grow their graduate, online, and adult enrollment is because their programs are the center of higher ed’s mission and margin. Graduate and adult-serving programs provide the career-changing opportunities that can improve the lives of entire families.

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EAB

DECEMBER 27, 2023

Mental health challenges among Gen Z students have been well documented. As those students matriculate into our graduate and adult education programs, we will need resources in place to support them. Marketers will need to understand mental health drivers and message that in student outreach.

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