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The 4 biggest challenges facing graduate and adult education programs, according to presidents and provosts

EAB

The 4 biggest challenges facing graduate and adult education programs, according to presidents and provosts. As undergraduate enrollment and net tuition revenue continue to fall, university leaders are doubling down on graduate and other adult-serving programs as a source of enrollment and revenue. Ready to find out more?

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How to recruit specialized business students and grow non-MBA enrollment

EAB

How to recruit specialized business students and grow non-MBA enrollment. In my experience managing graduate business enrollment, the pool of students applying to business programs is always changing. To many students, testing now feels like an unnecessary hurdle on the path to graduate school.

professionals

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Business candidates want personalized marketing from you—here’s how to do it well

EAB

Blogs Business candidates want personalized marketing from you—here’s how to do it well Using student data to create a curated experience for graduate business candidates You’ve probably seen the recent headlines about data privacy. There are many approaches you can take when using student data to personalize your institutional marketing.

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The 3 big bets university presidents and provosts are placing on graduate and adult learner enrollments

EAB

An unfavorable labor market, the rise of distance education, and, of course, a global pandemic, spurred much of this growth. Now, for the first since 2013, graduate enrollment has declined, according to National Student Clearinghouse projections. Students are also expressing more interest in online programs than they were pre-pandemic.

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Why growing demand doesn’t guarantee success for cybersecurity programs

EAB

However, even though the future looks bright, most cybersecurity programs will continue to fight for student interest and enrollment. While many university leaders express interest in launching cybersecurity master’s degrees , increasing competition and market concentration threaten all new programs’ ability to capture student attention.

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Understanding the basics of bot-generated leads

EAB

You may be wondering how likely this is to happen to your institution’s graduate or adult student leads. Improve your adult-serving program's lead conversion rate Finally, bot leads are challenging and time consuming to root out if your team takes on the task of sorting through all your leads. How prevalent are bot leads?

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Do you need to sunset academic programs? Consider these 3 steps.

EAB

. --> --> 0 % 18% of presidents, provosts, and VPEMs decreased the number of graduate and adult-serving programs in their portfolio. --> Webinar: crafting competitive graduate and adult-serving programs 1. At this stage, review institutional policies to ensure common faculty and student issues are addressed appropriately.

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