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Regular Communication and Updates Personalized Check-Ins: Schedule regular check-ins with financial aid recipients and their families to monitor their progress and address any questions or concerns. Parent Involvement Opportunities Fundraising Events: Organize fundraising events to help reduce tuition costs and foster community engagement.
EAB attended the 2023 NACADA conference this fall and listened as attendees explored these topics along with supporting specific student populations, AI applications in advising, and the future of advising. Advisors we spoke with want to communicate the benefits of advising to students. There are six themes that emerged.
We’re seeing some early adopters use AI to review application essays or automate website analysis work. For example, marketing leaders will work to ensure their teams have the AI literacy to create content, analyze data, and automate communication, thereby expanding team capacity.
To give our partners more insight into this audience, we recently conducted an analysis of the behavior of more than 4,400 students across 18 Adult Learner Recruitment partners to learn whether, and how often, students change their program of interest between filling out a lead generation form and completing an application.
Their communication with prospects was sent on a pre-determined schedule and standardized, rather than responsive to student behavior and motivations. Learn more about your future graduate and professional students Holly University* is a medium-sized private university in the Mid-Atlantic. Ready to find out more? Here’s what they shared.
Though you face unique challenges, other industries’ successful strategies are often applicable to higher ed. For instance, gamification is an out-of-industry tactic that my team adopted by creating a unique landing page and career quiz experience for students using Appily Advance. Nurturing leads can be a challenging task.
Source: EAB analysis of American Community Survey data. When I worked in enrollment management, inquiries were one of the most difficult categories of students to capture and communicate with. But this is easier said than done, given these pitfalls in our current practices: What happens between inquiry and application?
Interestingly though, we also found that email still remains a tried and true communication channel. How should they think about increasing the number of applications and matriculants within their adult learner population? Because that's a really long runway to communicate to a prospective student.
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