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5 career services to support your professional and adult learners

EAB

Blogs 5 career services to support your professional and adult learners Build these services to aid your current students and stand out to prospects Career services are going to be especially important to your graduate and adult students in 2024.

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Ready to Innovate With Us?

The University Innovation Alliance

danielle Fri, 01/27/2023 - 11:35 Image Blog Post Higher Ed Leadership University Innovation Lab 3minutes Are you feeling siloed, stuck, or overwhelmed in your efforts to better serve first-generation, low income, and students of color? Ready to Innovate With Us? Join us in the Lab!

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4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium.

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Our top five lessons on lead generation for graduate and adult programs in 2024

EAB

Blogs Our top five lessons on lead generation for graduate and adult programs in 2024 Insights and resources from a year of lead generation innovation As I look back on 2023, I’m struck by just how much we learned about the challenges that graduate and adult enrollment leaders face when it comes to lead generation.

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Do you need to sunset academic programs? Consider these 3 steps.

EAB

Blogs Do you need to sunset academic programs? Consider these 3 steps. As any faculty member or administrator will tell you, growing new programs is a lot easier than changing—or sunsetting—existing program offerings.

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Building awareness of your law program is more important than ever

EAB

Blogs Building awareness of your law program is more important than ever Here’s how 3 schools did it effectively *Institution names in this post are pseudonyms. Ready to find out more? Explore more partner success stories and strategies.

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How to use marketing to engage program-switchers

EAB

Blogs How to use marketing to engage program-switchers Graduate and adult students apply outside their program of interest more often than you think It can be tough for enrollment leaders to know exactly how to market to and communicate with prospective graduate and adult students, which is why we make a continued effort to demystify these students’ (..)